Ervin & Smith Summer Swag

For E&S’s summer 2022 campaign, I designed both a t-shirt and a set of sticker sheets within brand guidelines, creating a cohesive seasonal collection. The t-shirt concept draws from the company’s strong social culture, including weekly happy hours and frequent team hangouts, by transforming the square badge logo into an ice cube floating in a summer drink, a visual that feels instantly recognizable and inclusive. The sticker sheets expand on that playful tone, featuring illustrated summer objects paired with E&S phrases and imagery. Designed to appeal to both internal and external audiences, the stickers work equally well on employee laptops and water bottles as they do as promotional pieces for outside contacts.